a pal stopped by durango SONIC last weekend to pick up a 99¢ sundae. along with the order receipt there was a glossy postcard (read "expensive") ad for the dish network. the upshot was if you signed up for a new activation, you got a "free" $20 SONIC gift card.
i have no problem with an ad like this being shoved in my face ... gimme a chance at a deal i won't otherwise know about, and i might take it.
except, of course, in this specific case ... i don't watch TV ... because i don't like ads being shoved at me about things i don't care about.
the bottom of the ad (in the SONIC "square," strangely enough), says, "how much can we save you?" a tough, tough question ... how much can you save off of my current TV bill of $0?
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PLEASE don't drink your slush as you type.